New wine security features protect vineyards from fraud and bring added benefits
With the eruption of the Brunello forged wine scandal, winemakers around the world are taking notice that wine fraud is on the rise and that it can happen to anyone. Vineyards in South Africa have stepped up their labeling in order to prevent fraud.
The Cape Winemakers Guild ordered holographic stickers with the year 2014 on them and are placing the holograms on bottles from this year’s vintage. Holograms are difficult to forge and give an added boost to security. The South African labels also have a secret security feature that makes them nearly impossible to replicate. The move comes out of the scandals and a distrust of auction houses, who many don’t believe do enough to check on the authenticity of the bottles. The hologram was introduced at an auction, a move likely made keep politics out of wine and show a united front against fraudulent wines.
